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2023 Crowds and TV/Streaming
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It will be between Ashes series, which are 25/26 and 29/30. I would prefer they did it in one go like in 1991 rather than have three or four years of compromised finals crowds like in 2003 - 2005. Play the 2028 GF at Homebush.
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The Educator
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Don't see why it will be between Ashes necessarily particularly if the Rugby World Cup final is up for grabs
Bjo187
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AFLW Rd 4
The swans women get some great crowds. I saw the mini of that game though and not sure anybody will be back, the skills were atrocious.
Because it is the Melbourne CRICKET Ground. The MCC have said it will likely be between Ashes test. The would not want to risk another city hosting an Ashes Boxing Day test, MCG is 50/50 to get the RWC final. Count possibly start late October 2027 after the RWC and still host Boxing Day 2029.
magpiemaniac44
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The T20 World Cup is here again in 2028 as well, you'd assume the MCG would be the host for the final so wonder how they navigate that as well
If this is the new standard we are going to go by then the Blues have crushed the Tigers Gabba records.
Brian Taylor's commentary:
"Amazing atmosphere here and I am absolutely blown away as I look around now of the 38k capacity here, it is almost in Carlton's favour Blacky, you are in trouble because these Carlton fans get pissed and they are going to drown your mob out."
"Have a look at the crowd here, there is definitely more navy blue here I reckon than the colours of the Brisbane Lions at the moment. It is staggering how many people are supporting the Blues here today, this would have never happened to Brisbane at the Gabba ever."
"Look at the Carlton fans, they are outnumbering the Brisbane fans, it is unbelievable."
The Educator
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OMG! How very lame!
The redevelopment of the MCG will be funded by, and the timing guided by, the AFL.
The Ashes is one test match every four years that has a highest ever boxing day crowd less than 4 finals this year.
Having "Cricket" in the Stadiums name is as relevant as having "Cricket" in the MCC's name
There is something the swans womens team are getting right for their home games in Sydney that the others including big 4 Melbourne clubs just aren't doing.AFLW Rd 4
This is coming from a side that lost every game in it's first season last year, and yesterday they were playing West Coast, a team that has barely won a game in its existence, yet they have doubled the crowd of Richmond v Carlton.
Its worthy of discussion.
But it is clearly better than pound for pound. Even compared to big 4 clubs.
Agree. I think the Swans historically have had higher % of females in their base from general observations. They’ve always embraced their female fans. The Swans have as long as I can remember been a club with a strong base of female support. They’re successfully converting it to attendances. I’m also pretty sure they have the highest AFLW membership despite only just starting too. It’s a cultural thing I think.
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Monday, 25 September 2023
Seven’s AFL Finals reach a massive 4.9 million
The 2023 AFL Finals Series continues to kick goals on the Seven Network, with the Friday and Saturday night Preliminary Finals reaching a combined 4.9 million viewers nationally,
The massive numbers come ahead of Saturday’s unmissable 2023 AFL Grand Final at the MCG and the Brownlow Medal tonight – both live, free and exclusive on Seven.
And in 2023, Seven is making the 2023 AFL Grand Final and the Brownlow Medal available across the screens of Seven and all devices on 7plus, making both mass cultural moments more accessible than ever before for fans.
Saturday afternoon’s Preliminary Final between the Brisbane Lions and Carlton at The Gabba was watched by 1.4 million broadcast viewers nationally as the Lions broke Carlton hearts and roared into the 2023 AFL Grand Final.
The Lions’ 16 point victory over the Blues dominated its timeslot in all people, 25 to 54s and 16 to 39s.
The match was the #1 program of the week in all people and 25 to 54s and scored the biggest AFL national audience this year.
The average audience was up 172% on the 2023 regular season Saturday average audience and the game reached 3.33 million people nationally.
Brisbane’s audience soared 519% on the 2023 season to-date Saturday match average audience, Melbourne’s audience was up 181%, Sydney up 148%, Perth up 125% and Adelaide up 77%.
Friday night’s high-stakes clash between Collingwood and the GWS GIANTS scored an average of 1.36 million viewers. It was up 126% on the 2023 season to-date average Friday night average, up 400% in Sydney, up 155% in Brisbane, up 120% in Melbourne, up 106% in Perth and up 75% in Adelaide.
Seven was #1 in prime time on Friday night with a dominant 54.7% commercial audience share nationally in all people, 52.8% in 25 to 54s and 56.9% in 16 to 39s.
Seven’s coverage of Collingwood’s win over the GWS GIANTS at the MCG was #1 in its timeslot in total people, 25 to 54s and 16 to 39s and reached 3.48 million people.
Seven’s AFL Finals coverage captured 71% of the overall AFL broadcast TV audience across the two games, including 72% of all viewers in regional Australia.
Seven’s AFL coverage helped power Seven to a dominant weekly win across the week ending 17 September, with an unrivalled 44.5% commercial share across all people nationally – marking Seven’s 11th week in a row as the most-watched network.
Seven Network is #1 nationally and in the capital cities so far in the OzTAM 2023 survey year, and #1 nationally in 25 to 54s and 16 to 39s.
Seven’s AFL Finals reach a massive 4.9 million
The 2023 AFL Finals Series continues to kick goals on the Seven Network, with the Friday and Saturday night Preliminary Finals reaching a combined 4.9 million viewers nationally,
The massive numbers come ahead of Saturday’s unmissable 2023 AFL Grand Final at the MCG and the Brownlow Medal tonight – both live, free and exclusive on Seven.
And in 2023, Seven is making the 2023 AFL Grand Final and the Brownlow Medal available across the screens of Seven and all devices on 7plus, making both mass cultural moments more accessible than ever before for fans.
Saturday afternoon’s Preliminary Final between the Brisbane Lions and Carlton at The Gabba was watched by 1.4 million broadcast viewers nationally as the Lions broke Carlton hearts and roared into the 2023 AFL Grand Final.
The Lions’ 16 point victory over the Blues dominated its timeslot in all people, 25 to 54s and 16 to 39s.
The match was the #1 program of the week in all people and 25 to 54s and scored the biggest AFL national audience this year.
The average audience was up 172% on the 2023 regular season Saturday average audience and the game reached 3.33 million people nationally.
Brisbane’s audience soared 519% on the 2023 season to-date Saturday match average audience, Melbourne’s audience was up 181%, Sydney up 148%, Perth up 125% and Adelaide up 77%.
Friday night’s high-stakes clash between Collingwood and the GWS GIANTS scored an average of 1.36 million viewers. It was up 126% on the 2023 season to-date average Friday night average, up 400% in Sydney, up 155% in Brisbane, up 120% in Melbourne, up 106% in Perth and up 75% in Adelaide.
Seven was #1 in prime time on Friday night with a dominant 54.7% commercial audience share nationally in all people, 52.8% in 25 to 54s and 56.9% in 16 to 39s.
Seven’s coverage of Collingwood’s win over the GWS GIANTS at the MCG was #1 in its timeslot in total people, 25 to 54s and 16 to 39s and reached 3.48 million people.
Seven’s AFL Finals coverage captured 71% of the overall AFL broadcast TV audience across the two games, including 72% of all viewers in regional Australia.
Seven’s AFL coverage helped power Seven to a dominant weekly win across the week ending 17 September, with an unrivalled 44.5% commercial share across all people nationally – marking Seven’s 11th week in a row as the most-watched network.
Seven Network is #1 nationally and in the capital cities so far in the OzTAM 2023 survey year, and #1 nationally in 25 to 54s and 16 to 39s.
Why do they never report on the above 54 yo age bracket?
Think the MCC will hold off whilst construction costs are inflated. Wait it out until the 2029 Boxing Day Test and begin construction Jan 2030.
edit: Don't think Oct 2027 - Aug/Sep 2029 is enough time to get it all done by Boxing Day (have to give some contingency for delays here).
The Educator
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The market segmentation would be based on advertiser interest / demand. Obviously the "over 54 yo age bracket" is not of significant interest....perhaps because overall they are the default FTA viewers with settled consumer preferences?
The Educator
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If they want a crack at the rugby world cup that will be the major non-AFL sporting event that would inform their thinking.
The last event will be an AFL grand final even if they wait until 2030 to start.
Collingwood CEO wants to increase member access to GF tickets for big clubs.
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CEO’s call after AFL ticket shambles
Collingwood chief executive Craig Kelly has called for Ticketek to “improve their system” and wants an increase in allocation for club members after some weren’t allocated what were supposed to be guaranteed seats at Saturday’s AFL grand final against the Brisbane Lions.
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The simple answer is old people don't buy things off the telly. 16-39 is the only demographic advertisers care about.
And so it should be increased. Benny Gale said the same after 2017GF.
56,000 public seating areas in Shane Warne Stand, Olympic Stand, and City End/Ponsford Stand is reduced to 35K seats (shared between the 2 competing clubs). 21K seats and prime seating I would say is a lot for sponsors, clubs, etc
AFL members (21K seats) is also reduced to 15-16K due to medallion club members having access to the reserve.
Yes, you will still get a lot of members, and supporters from the combined 26K that the AFL distributes to companies, AFL clubs, Medallion Club, etc but there will also be a lot more non-competing supporters in attendance from this 26K.
True rank and file members should be getting a greater share of GF tickets, as kelly said at least 20,000 per competing club.
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manicmagpie
A slice of fried gold
Collingwood are going to cap their year of record crowds by breaking the one record I thought would be safe: the record total for a season including finals.
The previous record was set in 2010, a year that saw Collingwood combine a record H&A season with getting an extra Grand Final (& 4 finals in total) and for that reason I thought it was out of reach.
But the extra game for gather round and the extraordinary nature of some of the crowds, particularly the finals sees Collingwood needing only 87k at the GF to break the record.
*assuming 100k at GF
Other point of note is that Carlton with the prelim has pipped Richmond in 2018 and Essendon in 2001 to record the highest non-Pies total in history, albeit with an extra game or two.
The previous record was set in 2010, a year that saw Collingwood combine a record H&A season with getting an extra Grand Final (& 4 finals in total) and for that reason I thought it was out of reach.
But the extra game for gather round and the extraordinary nature of some of the crowds, particularly the finals sees Collingwood needing only 87k at the GF to break the record.
*assuming 100k at GF
Other point of note is that Carlton with the prelim has pipped Richmond in 2018 and Essendon in 2001 to record the highest non-Pies total in history, albeit with an extra game or two.
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