Hardly cheating. Cheating is when players block and scrag, blatantly breaking the rules. Unfortunately the so called experts that call this cheating call blocking intelligent play...Nah, great move from the AFL. They should've done it 15 years ago! Since I was a kid the player with the ball did not get a free kick for too high if they ducked their heads. Dropping the knees, shrugging the arms, leading with the head is all just an extension of that. Can't believe anyone can disagree with that, players who duck, shrug, drop the knees are cheats - plain and simple. And yeah that includes players on my team as well.