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Opinion What marketing gimmicks should we implement next year?

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Reality Check!

Team Captain
Apr 22, 2014
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Bendigo
AFL Club
Essendon
Other Teams
Collingwood, Port Adelaide
Aside from on the field, I still feel as though we can do more to spice up our brand before and after the games too. the air raid siren, target locked on, missiles whizzing around Etihad have all been fantastic. But we can still do more.

James Hird
We all want Hird brought back to the club in some form, so I think he could do well in boosting our morale in some ways. After we get cleared by CAS we should wheel him out there in a biplane with a red and black banner attached with the words "BACK 2 BACK NOT GUILTY" or something like that. I would also like him to continue participating in the team song after we win, but do it on the ground. Get all the players a mike when they sing it too, and we could get an alternative rock cover behind it blaring out the speakers.

Goals
After a goal is scored play a song (missile, aeroplane related of course) to match the theme of the goal. For example a long bomb from 55+ would be 'Atomic' by Blondie or 'Dangerzone' for a daring play on off the mark.

Clash Guernsey
Our clash jumper is a great look, but could be better. Make it silver with shiny fabric, just imagine JD taking a hanger in something like that on a sunny day at the MCG.

Invest in a blimp
A big red and black blimp roaming around the MCG like it's 1999. Not just used for game day, could drop leaflets around town with updates about our club history, injury list, upcoming events, membership applications, our community work, opinion pieces on certain sports journos etc.

Movies
Bomber TV sucks to be honest, its format is stale and doesn't really give anything. We should work with the Australian film industry to produce at least one academy award winning flick every year. Some ideas - 'Team of the millenium' (season 2000), The life and times of Kevin Sheedy. Doesn't even have to be Essendon related, could do a comedy about Scott Mclaren's umpiring career.

Other ideas????
 

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What about hats with battery operated propellers on top? Then when the air raid siren is going or a goal is kicked or whatever everyone in the crowd can lean forward and get their propellers going. Would look awesome and quite intimidating to the opposition I imagine.
Super Mario likes this
 
Players run out in a cloud of shisha smoke
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If they played Danerzone after a goal my face would be like this..

image.jpg
 

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1. Assemble functional forward line.
2. Teach functional forward line players to kick straight.
3. Kick goals.
4. Win games.
5. Punters will follow.
 

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Opinion What marketing gimmicks should we implement next year?

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