- Sep 27, 2014
- 34,227
- 28,859
- AFL Club
- Essendon
The FFA has lost its $15,000,000 (3 years @ $5,000,000 pa) sponsorship from Aldi. It sponsored the soccer Miniroos "Play A Safe Sport" program (similar to Auskick, but Miniroos start at 4 y.o.)
Caltex & NAB have also announced they are not renewing their sponsorship in 2020.
Hyundai, major sponsor of the A League, has a contract which expires in May 2020. It is not known if it will renew, but the floundering appeal of the A League may be ominous for the FFA.
The Lowy family warned the A League clubs they would jeopardise their corporate support, if the A League clubs were successful in gaining independence from the FFA.
It has been reported that the A League clubs are unwilling to risk formal/legal independence from the FFA until the current Foxtel agreement ends in 3 1/2 years- as they fear that Foxtel would have legal grounds, & would be likely, to immediately terminate its Rights' agreement. Foxtel is losing a considerable amount, due to the A League's paltry ratings.
Aldi joins FFA sponsor exodus
Supermarket chain becomes latest major sponsor to walk away from Australian soccer body.www.sportspromedia.com
A-League bench officials, in Brisbane at least, are sponsored by MatchWorks a recruitment company that does stuff Centrelink used to. Dreg sponsors.