- Joined
- Oct 16, 2015
- Posts
- 24,279
- Reaction score
- 30,561
- AFL Club
- Adelaide
Just saying, Beiersdorf is a bloody big brandAnd here's why, all of the talk of being too big for SA, going for national brands, international brands, these are their unique sponsors (ones we don't share)
Adelaide Signs & Graphics
Australian Gas
Bank SA
Beiersdorf Australia
Comwire It
Copyworld
DW Fox Tucker Lawyers
Fielders
Fiveaa
GFG
Haneco
Nova 919
NuSkope
OAK
Peter Jackson
Ray White
Sidewood Wines
Thrifty
Tyrepower
It's hardly the whose who of known brands (there are a few) why? because if you align too closely with Port you risk alienating 70% of the state.
They'll get their government assisted partnerships and the second and third-tier brands that are looking for some/any exposure, but once they have achieved what they can with Port they will dump them and put their dollars into other marketing efforts.
Sponsoring the Crows gets you 70% of the state and of course not all Port supporters will care enough to be put off, there is no risk. That's surely why we get recognised brands and keep them.






