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Play Nice Scott Morrison 2.0 - How Long? Part 8 - Lose Unit. Game Over, Bulldozer. Cont in Part 9

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May 13, 2008
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Part 5 is here:

Part 6 is here:

Part 7 is here:

Part 9 is here:
 
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Honestly they're just shit at campaigning

Last time they ran a good campaign was Kevin Rudd's win

There problem with Shorten wasn't the policies it was the campaign. They were disorganised then and they started disorganised this time as well.

They are doing a bit better but apparently they don't have the ability to sell visions anymore

So we get a shift to the conservative right within the party and small target same same policies

The media is a problem but it's not like Labor isn't also their own worst enemy here
One of my favourite posts on here was by a fanboy describing their 2019 one as I quote "flawless".
 
One of my favourite posts on here was by a fanboy describing their 2019 one as I quote "flawless".
I liked the intention, I was hopeful but the execution looking back was flawed.

He was allowed to run a good campaign because he bent down and kissed the ring
You're selling that campaign short

Albo has done a fair bit of Murdoch media, positive interviews, saying no royal commission.

He's made an attempt at getting Murdoch at least neutral. Doesn't appear to have worked but he's also so far been a very poor campaigner and the party as a whole has been on the back foot and disorganised.
 

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Libs have been pretty bad as well and they've copped less media scrutiny for it.

But they're also currently in Government they just need to hold on.
And do nothing for another 3 years….like the did for the last 3 years after the “miracle of 2019”? - Pass
 
Honestly they're just shit at campaigning

Last time they ran a good campaign was Kevin Rudd's win

There problem with Shorten wasn't the policies it was the campaign. They were disorganised then and they started disorganised this time as well.

They are doing a bit better but apparently they don't have the ability to sell visions anymore

So we get a shift to the conservative right within the party and small target same same policies

The media is a problem but it's not like Labor isn't also their own worst enemy here
A political campaign goes through the filter of media, for better or worse. You can put up posters, and doorknock all you want, but when people talk about your political campaign, they are mostly talking about the soundbites they see on media, and op eds they may read.

The greatest policy speech in the world doesn't help if the media just plays a few seconds out of context, then talks about how it sucked.

Thats what most people will remember, the policy speech (that they heard almost nothing of), and how much it sucked (because the talking heads said it sucked).

You can have 50 great policies, and you can talk in detail about them at every campaign event you appear at, and if the media ignore them, then say how you dont have any policies, then thats what most people will think.

This is very much a small target campaign, and it depends a lot on Morrisons incompetence, but I dont think they have a lot of choice. A well crafted campaign, involving lots of details, plans, commitments etc, is going to go into the media blender, and what will come out is soundbites, gotcha moments, minor gaffs blown up into events of Earth shattering importance.

They are being screwed, and know it, but they have no choice but to grin, bear it ans play nice, because if they try to make too much of it, then THAT will be the story, whining ALP, afraid of media scrutiny, cannot stand the heat, how can they govern if they cannot handle a few questions, what do they have to hide?

ALP campaigns in the past were better, because the media wasn't so one sided.
 
Hmmmm, almost like Rudd got the approval of a certain media mogul...
Yeah I dont know how someone could post that and not have a lightbulb go off in their head.

Rudd met Murdoch for dinner and suddenly he started getting good press. Anyone who lived through that period paying enough attention to judge his campaign as good would have surely seen this.

On SM-G955U1 using BigFooty.com mobile app
 
A political campaign goes through the filter of media, for better or worse. You can put up posters, and doorknock all you want, but when people talk about your political campaign, they are mostly talking about the soundbites they see on media, and op eds they may read.

The greatest policy speech in the world doesn't help if the media just plays a few seconds out of context, then talks about how it sucked.

Thats what most people will remember, the policy speech (that they heard almost nothing of), and how much it sucked (because the talking heads said it sucked).

You can have 50 great policies, and you can talk in detail about them at every campaign event you appear at, and if the media ignore them, then say how you dont have any policies, then thats what most people will think.

This is very much a small target campaign, and it depends a lot on Morrisons incompetence, but I dont think they have a lot of choice. A well crafted campaign, involving lots of details, plans, commitments etc, is going to go into the media blender, and what will come out is soundbites, gotcha moments, minor gaffs blown up into events of Earth shattering importance.

They are being screwed, and know it, but they have no choice but to grin, bear it ans play nice, because if they try to make too much of it, then THAT will be the story, whining ALP, afraid of media scrutiny, cannot stand the heat, how can they govern if they cannot handle a few questions, what do they have to hide?

ALP campaigns in the past were better, because the media wasn't so one sided.
ALP obviously balls something up like they did in 2019 = Blame it all on the media.
 
Yeah I dont know how someone could post that and not have a lightbulb go off in their head.

Rudd met Murdoch for dinner and suddenly he started getting good press. Anyone who lived through that period paying enough attention to judge his campaign as good would have surely seen this.

On SM-G955U1 using BigFooty.com mobile app
Maybe this is wishful thinking but really the veil has been truly lifted on the Murdoch press being anything other than the propaganda wing of the Liberal Party this campaign and perhaps one of the reasons that they're going so feral is that despite the ALP ruling at an RC there might be public support for something to be done about this at last.
 
Maybe this is wishful thinking but really the veil has been truly lifted on the Murdoch press being anything other than the propaganda wing of the Liberal Party this campaign and perhaps one of the reasons that they're going so feral is that despite the ALP ruling at an RC there might be public support for something to be done about this at last.
The real concern for the ALP is that Murdoch - a very canny operator - thinks they are going to lose.
If he thought they were going to win, he'd already have started supporting them - just like he has in the past in those circumstances.
 

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The real concern for the ALP is that Murdoch - a very canny operator - thinks they are going to lose.
If he thought they were going to win, he'd already have started supporting them - just like he has in the past in those circumstances.
I think this is where things have changed post GFC. Prior to that the Murdoch press broadly favoured the conservative side of politics but also accepted that they weren't going to got their own way all the time and didn't overtly politicise their Australian mastheads in the way that they had done with some overseas. Post GFC and with other factors also in play they now seem to have taken an us v them approach to publishing and are far less balanced.
 
Looking at the Labor website, these are the policies they've announced:

  • Medicare and your health.
  • Secure Australian jobs.
  • Cheaper childcare
  • A future made in Australia
  • Your education
  • Powering Australia
  • Labor's economic plan and budget strategy
  • Lower taxes
  • Supporting small business
  • Aged care
  • National security
  • Safer and affordable housing.
  • First Nations
  • Equality for women
  • Women's safety.
  • People living with disability
  • Protecting our unique environment.
  • Fighting corruption
  • A better funded ABC
  • An equal and incisive nation.
  • Disaster readiness
  • Labor's plan to address the veterans crisis
  • Robodebt royal commission
  • Labor's plan to improve the public service
  • Fixing the NBN
  • Future proofing Australia's water.
  • Labor's plan to build a strong Pacific family
  • Labor's new youth engagement model

But yeah, they have too few substantive policies...
Compared to Morrison's visionary policy agenda

- anti-trolling bill
 
A political campaign goes through the filter of media, for better or worse. You can put up posters, and doorknock all you want, but when people talk about your political campaign, they are mostly talking about the soundbites they see on media, and op eds they may read.

The greatest policy speech in the world doesn't help if the media just plays a few seconds out of context, then talks about how it sucked.

Thats what most people will remember, the policy speech (that they heard almost nothing of), and how much it sucked (because the talking heads said it sucked).

You can have 50 great policies, and you can talk in detail about them at every campaign event you appear at, and if the media ignore them, then say how you dont have any policies, then thats what most people will think.

This is very much a small target campaign, and it depends a lot on Morrisons incompetence, but I dont think they have a lot of choice. A well crafted campaign, involving lots of details, plans, commitments etc, is going to go into the media blender, and what will come out is soundbites, gotcha moments, minor gaffs blown up into events of Earth shattering importance.

They are being screwed, and know it, but they have no choice but to grin, bear it ans play nice, because if they try to make too much of it, then THAT will be the story, whining ALP, afraid of media scrutiny, cannot stand the heat, how can they govern if they cannot handle a few questions, what do they have to hide?

ALP campaigns in the past were better, because the media wasn't so one sided.

Papers are almost dead, and some people are purely on Netflix etc never watch a news bulletin. Probably why the footy is full of election ads
 

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The same day their reporter reads off a a prepared script about an old tweet a candidate posted 10 years ago, Channel 7 says it's all Albo's fault the media isn't focused on policy:



Do media hacks like this guy realise that not only are they boiling frogs, slowly dying... but that they are the ones boiling themselves?

The whole phrase "small target" is basically because announcing policies MAKES YOU A TARGET OF THE MEDIA. In other words, we have a media that -- (a) is more interested in personal interest stories, covering Morrison playing a ukelele and cooking curries, (b) loves gotcha questions and turns them into headlines for several days, (c) completely avoids holding politicians to account on corruption and pork barrelling, and (d) when a politician announces any actual policies provides minimal, superficial coverage, typically littered with criticism...

...and THEN turns around and blames the politicians for following a small target policy.
 
Hmmmm, almost like Rudd got the approval of a certain media mogul...

I think I'm right in saying that every federal election in the last 30 years or so has been won by the side supported by the Murdoch media... with the exception of 2016 (which actually would have been won by the Liberals except that Abbott was too incompetent to negotiate a deal with two former National Party independents).

I wonder if we will ever reach a point where people understand that the bias isn't a bug... it's a feature.
 
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It would be a ******* bad loss for labour here. Scomo is just about a unanimous lock for most unlikeable useless dag on a sheep’s ass PM and person in history for Oz. If he remains PM labour has absolutely bottled it.
Not a bad election to lose given what they could inherit.
 
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