I think the AFLW coverage is appropriate. It covers the game properly when the league is up and running, and disappears when it's over. I don't watch it, but given it's in the off-season, there's not much to report on anyway. It's connected to the AFL and managed by the AFL so it makes sense AFL journalists would cover it. I'm not hearing anything about it now since its season has ended. The media report on it but the media reports on lots of things I don't really care about.